Business Requirements Should Drive Your Mobile App Strategy

“An increasingly mobile workforce will rapidly embrace the app market model. The app-centric enterprise will soon become the dominant model for getting stuff done.” — Bill French, Founder and Sr Editor, iPadCTO



App Core Strategy

  • Enlighten – apps that create situational awareness, alerting, and enlightening workers.
  • Connect – apps that improve communication. These apps provide seamless ways to streamline and accelerate the flow of
  • Capture – apps that streamline the acquisition of information, data, and knowledge.
  • Organize – apps that help employees improve their ability to find stuff wherever they may happen to be.
  • Collaborate – apps that make it easier to annotate and share knowledge, institutionalize ideas, and work toward a single goal.
  • Present – apps that help workers use their devices to make a compelling point, gain collective support of new ideas and develop new business.

Team-driven App Selection


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